10 Oishii Cocoshine Whitening Toothpaste

10 Oishii Cocoshine Whitening Toothpaste

Whitens up to 2 VITA® shades in 1 week. Achieved with nano-hydroxyapatite, silica, and baking soda.
Powered by nanoXIM CarePaste. 3% active nHA with every brush is achieved by perfectly blending 19.35% nanoXIM into our toothpaste formula for the sweet spot of cleansing.
Taste of the future. Flavored with Oishii’s high-tech strawberries, grown with precision vertical indoor farming that uses less land, water, and no pesticides.
Luxe texture, daily ritual. Silky, refreshing, and indulgent enough to actually look forward to brushing.
RDA 37. Low-abrasion formula is kind to enamel, tough on stains.
Conscious innovation. Tube and cap crafted from over 30% recycled materials and recyclable through Pact Collective.
Clean-conscious patient approved. Mouth-loving ingredients like coconut oil, aloe very, xylitol, and no fluoride.
Limited edition. Only here for a short time—because strawberry season shouldn’t last forever.

Oishii Berry Jam

Flavor Oishii Berry Jam

Sign up to see prices

Limited edition flavor

nHA powered

Non Fluoride

Bursting with Oishii Strawberry for a summer-fresh brushing ritual your smile will crave.

Visibly whitens teeth up to 2 shades in 1 week without peroxide or harsh abrasives.

3% active nano-hydroxyapatite from nanoXIM CarePaste with every brush

Formulated without peroxide, fluoride, or animal products (like nHA from eggshells)

A better system

Tube & cap made with over 30% recycled materials

FSC-certified recyclable paper packaging

Oishii strawberries require less water & energy

Tube & cap made with over 30% recycled materials

FSC-certified recyclable paper packaging

Oishii strawberries require less water & energy

WHY OISHII?

Oishii’s berries are no ordinary fruit — they're tech-grown, hand-picked, and obsessed over like skincare for your taste buds. We teamed up to turn their cult-favorite strawberries into a smile ritual you'll crave by adding them to our Cocoshine Toothpaste for a taste-good, one-of-kind clean.

Summer Exclusive

OISHII STRAWBERRY

Cult Favorite

FROM FARM TO TUBE

Big Flavor, Low Footprint

CLEANER, SMARTER BERRIES

Flavor You Can Trust

ALWAYS RIPE